This is our finalised poster which we took vast amounts of time to design and produced it via Photoshop. It is also one of our ancillary texts that we created, the others being the Digipak and Tour Dates poster. We took into consideration the idea of including iconography within the poster by having recognisable buildings in the background of the poster. The effect of this is that it helps to set the scene for the music video for the target audience and it is very visual engaging which will draw a lot of attention towards the poster. This is vital as it will increase the popularity and hype which is round the release of Marcus Matthews album, 'The Beginning'. Furthermore we have used the concept of synergy throughout our ancillary texts which is evident through the use of images, social media links, colour scheme's and font.
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