Saturday, 21 January 2017

Marcus Matthews - Get Down Music Video (Draft 2)


After receiving the feedback on our first draft we decided to make sufficient changes to our production. We decided to add in some introduction text at the start of the music video so the target audience could easily identify who the artist was and what the song was called. On top of this we decided to take the green screen element and we made them a lot more interesting by adding in background footage. which coincided with the narrative. We decided then to make some changes to certain elements of the production which had long scenes of lip syncing in the same position and location. To make this more interesting we decided to add in more cut scenes and overlays of footage. The last major improvement in which we made in regards to the product was to re-watch the lip syncing elements to make sure that we could get it to match up perfectly with the sound track. This in turn gave it a much more professional appeal, with the sense of reality becoming greater as within the music video it actually looks like the artist is singing.

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